Mystic Mountain - Sales and Marketing Manager
St Ann, St Ann, Jamaica
Full Time
Marketing and Communications
Experienced
Sales and Marketing Manager
The Sales & Marketing Manager is responsible for driving revenue growth through strategic marketing initiatives and well-executed marketing programs. A key aspect of this role is fostering and strengthening partnerships with Destination Management Companies (DMCs) to expand business opportunities.Key Responsibilities:
DMC Relations & Sales Growth:
- Establish, negotiate, and maintain strategic partnerships with DMCs and their sales representatives.
- Ensure the company is a recommended destination for DMC group sales by fostering strong relationships and maintaining a compelling value proposition
- Ensure that all contracted DMCs have at least two of MM’s packages as house tours. Consult with the GM and MD to determine which packages should be house tours.
- Lead the execution of targeted marketing campaigns in collaboration with Shared Services support to boost visitation and revenue.
- Develop and implement sales strategies to optimize underperforming segments.
- Oversee digital and traditional marketing efforts to enhance brand presence in the entire sales funnel for all market segments.
- Work with park operations to ensure seamless integration of marketing initiatives with service delivery.
- Track KPIs, analyse performance insights, and report findings to the General Manager.
- Extensive experience in sales and marketing within the hospitality or tourism sectors.
- Proven success in implementing strategic marketing initiatives and growing sales performance.
- Strong communication, negotiation, and relationship-building skills.
- Proficiency in digital marketing tools, analytics, and campaign performance tracking.
- Strong leadership and organizational skills to manage both sales and marketing functions effectively.
- Ability to adapt to market trends and develop creative promotional strategies.
- Completed tertiary level of education.
Please Note: Only Shortlisted Candidates Will Be Contacted. Thank you for your application.
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